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 Corporate-gift-basket: Life is Becoming More Positive by
The Day

Everything in my life is really jelling; It's like I'm in
a TV movie as the main character with a purpose driven life
as scripted. I'm just wandering when I am going to wake up
from this dream. It is January 1991 and working with this
company for 4 years (in March). March next year on my
anniversary will qualify me to receive a company diamond
ring and a pay raise to 6 figures and extra bonuses.

And now I'm back home in Los Angeles to build the 105
freeway. This is the freeway that will run from Norwalk to
L.A. International Airport (LAX). It's kind of funny, the
first project I worked was repaving the left runway and
taxiways for LAX. One morning, as I prepared to go to work,
something was terribly wrong.

Corporate-gift-basket: A Turn For The Very Worst

This is the communication my wife and I had, she also
noticed something unusual. I had slurred speech & my words
were garbled. Words like 'rosencranse', there is no such
street in Los Angeles. Anyway, I went to the job site,
opened the building, turned on all the computers, as all of
the engineers would be in shortly.

Made coffee and began managing payroll. The project manager
just walked in. As I turned to put some time-sheets in
order, I became stumped. I didn't know what to do next. The
project manager noticed it also. He said, "Just relax
yourself." He then called my brother and asked him to take
me to the hospital.

Within less than 10 minutes we were on our way. The Doctor
asked me several questions; all were simple with no answers
from me. He then gave me a pencil and paper for me to write
my name, there is only one right answer. He turns to my
brother and said, "He has had a stroke. We are going to keep
him."

Corporate-gift-basket: By far The Worst Days of My Life

At that point I began to cry, not whaling, just tears. The
doctor comforts me as he explains that crying is a normal
reaction with stroke victims. All the time, I am thinking
about how close, 14 months and I would have completed my
career goal for my family and me. I then began to cry more.

For the next month I stayed in this hospital. After that I
was enrolled in therapy sessions for the next 6 months. After
3 months my therapist asked, "Would I like to try going back
to work." I said, "I would like to try."

She took me to the job site. After maybe five minutes I was
in tears again. I don't see ever going back to my regular
job again (at least no time soon). My therapist had to
agree with me. That exercise made me feel more 'disabled',
even though I'm making great progress (it that makes any
since).

I made up my mind (what's left of it) to spend as much time
and energy to re-learn what I've learned before the stroke.
I am a joker but not a quitter. Quitting is another way of
saying surrender.

Corporate-Gift-Basket: Past Milestones Like Finding Wisdom

One fine day, a package came for me. It was a
corporate-gift-basket. Attached to the corporate-gift-basket
is a card signed by all of my friends at the company. The
corporate-gift-basket incensed me. Bitter-sweet feelings
went all through me all at once.

My personal goal was only oh so close, yet so far away.
This small business was my house of cards. When they sent the
corporate-gift-basket, I started to wonder if they were really
in touch with what I was really feelings inside.

Was the corporate-gift-basket just a ploy to see how I
really felt about them? Was that small business just sending a
corporate-gift-basket just as a normal course of things to
do in this situation? Or, was the corporate-gift-basket a real
sincere act? After receiving the corporate-gift-basket, there
were many unresolved issues in the back of my mind that still
haunt me to this very day.

Should I pursue them? I think not. Although, the main question
about everyone signing the same card that was attached to the
corporate gift, really puzzled me. Had it been anyone that
really truly cared for me, they would sign the corporate-gift-
basket card and send a personal gift and card (I think).

The people that I thought were close to me in the company
didn't call or try to follow-up to see how things were panning
out personally. Just as I was putting the finishing touches,
the whole world shook; the only thing left standing was my
shattered dream and of course the corporate-gift-basket. It
could have been worst.

Corporate-Gift-Basket: Insult and Injury

In 1998 I had another stroke (another milestone), and again in
2000 (another milestone). Each of those strokes took another
part of me physically. Each of them were blessings in disguise
that invigorated me to push through those hard times and to see
another day with fresh eyes.

As long as I live, I will always have milestones (whether I
am aware of them or not). Each milestone that I am aware of
tends to lead me to an ultimate truth in my life. When I apply
the knowledge, I see actual growth leading to a greater lifestyle.
Previously, I was terribly short-sited and narrow in my thinking.

Corporate-gift-basket: Conclusion

Today I am totally optimistic. The corporate-gift-basket
(milestone) I received in 1991 was the under-pining that drove me
to see the real truth with new eyes (figuratively speaking).
Yesterday is dead and burned up, tomorrow is not promised to
anyone,
this moment has promise, (only) as long as I stay active and
always
moving forward.

I don't let moss grow under my feet. Each moment is actually a
milestone of my life (God willing). It has been almost one day since
I really started living my true dream life; the longer I live to
realize my next milestones (and apply the truth in them) then,
every
moment becomes a milestone to potentially enhance my life &
lifestyle.

Now I look at my 1991 corporate-gift-basket (milestone) as bought
knowledge not devastation.
_________________________________________
Success seems to be connected with action. Successful people
keep moving. They make mistakes, but they don't quit.
Bold Moves with Business Mentoring
 
   
This is my family, Mary, Maria Luisa, and me, Alejandro Cardenas, on a simple weekend outing in our beloved Cancun, Mexico.  It is so nice to have breakfast, lunch, and dinner with my family every single day!  This is the most important benefit of having my own business. 

Welcome to my website established since 1991 to help people like you start your own business.   With a background in Economics from the University of Oregon, more than 15 years experience in  the financial markets in Mexico City, and a relentless passion for marketing -from the Hospitality Industry to the Internet, my quest is to help you start your own business and become financially independent. 

In the end, you choose what you want to do with your time, be it spend it with your family, traveling, or helping others achieve their dreams. 

What you will find as we work towards your dream, is the result of endless hours of testing, trial and error, carefully selected to save you time, valuable time.  Like Thomas Alva Edison once said,

“I have not failed, I have found 10,000 ways that don't work”

Before You Get Started!

Make sure to sign up for my free newsletter, "The Freedom Project", containing the best articles on how to start your own business:  Terry Dean, Dr.  Ken Evoy, James Martell, Marlon Sanders, and many others, carefully researched and collected during the years for your benefit.  Save time, make money.  Sign up now!

  Your Name:
Your E-Mail:
 

  Your Privacy Is Protected!

 

So if you are ready to start, roll up your sleeves and let's get to work, for as our friend Edison said:

“Genius is one percent inspiration and ninety-nine percent perspiration.”

The First Step!

Starting your own business can be a quite a stressful task.  But you can save loads of time by following simple, common sense steps recommended by the experts.  Some of these are  FREE.   Think in terms of what you like to do most.  The wisdom of one of the greatest all time inventors, Edison would have it:

“I never did a day's work in my life. It was all fun.”

Next, think of the people you would like to help and deal with.  Or better yet, who do you like to deal with?  The people you like to speak with.  What are their interests?  They are your interests.  What do they need?  What do they buy?  What would they like to have?

When starting your business you must think first and foremost about the person that will be buying your products and services.  This is what the experts refer to as being Customer Oriented.  Can you describe, with wealth of detail who your ideal client is?  What is she wearing?  Where does she go?  When does she shop?  There are several free articles for you,  by some of the most successful marketers in the Internet to discover who your ideal prospect is:

"Which Came First, The Product Or The Prospect?", by Terry Dean
"1st, Find The People You Like", by Alejandro Cardenas
"Upside Down Marketing", by Terry Dean

Need help to spark up the flame? 
Start Your Own Business Ideas is an excellent place to start.
Also, you can download the extraordinary and completely free Action Guide by Dr.  Ken Evoy, President, patient, and brilliant entrepreneur, that gives you detailed, easy, step by step instructions on how to build a business from the ground up.

Don't sweat it - after all that's why you're here. 

Lets take a look at the first step to start your own business!

I was Financial Director for the leading private security firm in Cancun, Mexico, when I started my own business.  It all began with a passionate desire to learn all I could about the emerging internet markets.  I would read site after site, looking for the truth amidst all the sales material flying around the internet marketing field.  Listen, to Dr.  Evoy's advice on this:  "Do not start another Internet Marketing web site!"

I started backwards, with an email manager, GetResponse, which by the way I still use today!  Signed up for an affiliate program, and started publishing "The Freedom Project", which has had more than 200 consecutive weekly issues.


 
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1999 - 2006